Guide to Communicator Smarts
1. Do you know how others perceive you; are you aware of the impression you make?
Be conscious of impression and perception; convey likability.
2. Do you shudder and cringe at the thought of speaking publicly?
Project and build confidence and support.
3. Do you look for solutions and recommendations all parties will see as a “win”?
Find common ground.
COMMUNICATE IN DIFFERENT WAYS:
1. Do you think audience; do you see your material through their eyes, show a genuine interest in them, serve their needs, and communicate in ways that ease their buy in?
Tailor your message to your audience; consider their frames of reference, needs, values, and motivators.
2. Do you recognize the different styles different people have, and overcome style gaps between you and people with whom you interact?
Be flexible and match your style to theirs.
3. Do you look for the good in your news as seen through your audience’s eyes; do you search for and present positive, concrete suggestions and solutions, and position them as opportunities?
Make your news good news.
AVOID COMMON MISTAKES WHICH ERECT BARRIERS TO EFFECTIVE COMMUNICAITON:
1. Do you say you, we, and us more than I, it and they; do you converse more than instruct?
Speak with, not at; be inclusive and personal.
2. Do your words and presentation ease the way for your message to be understood?
Remember to KISS (keep it short and simple), IIUU (be irresistible, be irrefutable, be unforgettable, and think/talk you/audience), and TTT (tell them what you are going to tell them, tell them, and tell them what you have told them).
3. Do you consider what one thing you want your audience to understand, remember, and do?
Have a focused vision; express it clearly.
4. Do you spell out what action you want your audience to take?
Include a call to action; make it easy and urgent.
5. Do you welcome and solicit responses from others?
Stimulate and reward feedback
6. Do you express your opinions, ideas, and feelings to others?
Provide and encourage disclosure.
7. Do you consciously consider which medium is best to carry your message?
Select the right medium for your message and audience.
8. Do you anticipate and avoid potential noise that may hinder reception of your message?
Create receptive environments; minimize noise.
9. Do you interact effectively with others, participating and contributing as an individual, taking personal responsibility for your performance and consciously enhancing others’ performance?
10. Do you consciously focus on understanding the point of view, thoughts, and feelings of the person communicating with you?
11. Do you present your ideas in straightforward ways, state your purpose, and maximize your believability?
Deliver compellingly; be credible.