Ramapo College of New Jersey
Susan Eisner
 
Home - Advisement - BBAD 115 Perspectives of Business and Society - BMBA 640 Managerial Communication - BMGT 307 Business Communication - BMGT 327 Organizational Theory and Behavior - BMGTCCOM 302 Principles of Contemporary Arts Management - Business Communication and Grammar - Career Building - Communication Basics - Conducting Secondary Research - Courses Taught - Creating an Oral Presentation Outline - Delta Mu Delta National Honor Society - Final Project Components - Gathering Opinions - Guide to Communicator Smarts - Papers - Study Skills: Reading and Case Notes - Teamwork Checklist - Time Management - Tips for Better Communication and Grammar - Vita - ZSRS 428 Gender and Work Senior Seminar
Contact: seisner@ramapo.edu

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Class: BBAD 115 Perspectives of Business and Society
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About BBAD 115 Perspectives of Business and Society

This 4-credit course is a dynamic introduction to contemporary American business within its changing social context. It infuses current events in exploring the actions and environments of business, origins of our economic systems and related public policies, and key issues facing business and society: affirmative action, changing social contract, civic engagement, community relations, consumers, diversity, downsizing, ecology, education, ethics, globalization, media/communication, social responsibility, technology, and work/family. Topics include:
· Historic, political, economic, cultural, and ethical foundations of business’ social role.
· Corporate stakeholders, and business response.
· The role of government in business; the corporation and public policy.
· Social issues facing modern business.
· Business in the competitive, diverse, and growing international arena.
· Managing and controlling the social performance of business.

This Gen. Ed. core course is designed to build knowledge and skills important to your success and satisfaction in your classes, and as you pursue your career. Your syllabus is designed as a resource to support your progress.

COURSE OBJECTIVES
The successful student will master core concepts of the course: business, government, society, stakeholder, economic problem, social responsibility, and ripple effect. In doing so, the student will:
· Understand the interdependence of business, government, and society.
· Develop a conceptual framework for analyzing their roles, responsibilities, impact, and accountability.
· See how business evolved, and why attitudes toward business have changed throughout time.
· Learn relevant theories and examples, and apply them to today’s issues and events.
· Begin to build practical skills, and solid ground for future courses.

 

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Home - Advisement - BBAD 115 Perspectives of Business and Society - BMBA 640 Managerial Communication - BMGT 307 Business Communication - BMGT 327 Organizational Theory and Behavior - BMGTCCOM 302 Principles of Contemporary Arts Management - Business Communication and Grammar - Career Building - Communication Basics - Conducting Secondary Research - Courses Taught - Creating an Oral Presentation Outline - Delta Mu Delta National Honor Society - Final Project Components - Gathering Opinions - Guide to Communicator Smarts - Papers - Study Skills: Reading and Case Notes - Teamwork Checklist - Time Management - Tips for Better Communication and Grammar - Vita - ZSRS 428 Gender and Work Senior Seminar
Contact: seisner@ramapo.edu